Do you need a deep understanding of your potential and current customers including their habits, interests, and opinions? Cultivate Insights has unmatched expertise when it comes to key consumer segments like meat reducers, cruelty-free shoppers, vegetarians, and environmentally conscious buyers. We’ve helped companies including Tofurky and Del Monte Foods gain essential customer insights and explore new market opportunities. How can Cultivate help your business achieve data-driven success?

Our Research Services

Cultivate Insights provides a wide range of quantitative and qualitative research solutions to help you assess the market, know your customers, and drive your brand’s success. Whether you’re a startup, a growing company, or an established brand, Cultivate can help provide the insight you need to take your sustainable business to the next level. 

Market

Assess the commercial landscape, evaluate new markets, and identify trends and opportunities for your business.

Customer

Understand your current and potential customers, how they behave, and what drives their purchase decisions.

Brand

Build your brand with customer feedback, track your brand’s awareness or loyalty, and sharpen your messaging.

Product

Innovate with new products, identify your key attributes, and use data to establish your pricing and positioning.

Competition

Explore your brand and product relative to other offerings, know their customers, and evaluate your opportunities.

And More

Cultivate has decades of experience with diverse research methods. We can match our tools with the insight you need.

Years of Experience
,000+
People Surveyed
Clients & Partners

how we benefit you

Cultivate has decades of experience to help you navigate the complicated world of market research. Whether you need just a quick survey or a custom consumer research panel for ongoing insights, we’ve got you covered. 

What our clients say

"The support from Cultivate Insights was incredibly valuable and the survey results contextualized the data in a way that made quick work out of deciphering consumer preferences, giving Tofurky confidence in our innovation plans for the next year."
Erin Ransom
VP of Marketing, Tofurky

From Our Blog

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JUST Eggs

The Latest Alternative Protein Predictions

Which plant-based categories stand out and are likely to grow faster than the generally rising tide? We look at what some of the leading experts think about where the trends are going.

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Make Sense of a Rapidly Changing World

We share some tips, methods, and sources for staying on top of the best and latest data for alternative protein companies and other sustainable businesses.

How to Gain Consumer Insights with Research 101

Doing the research to understand your market, your customers, and your product positioning is essential to getting funded and scaling successfully. Learn how.

General Motors EV1, from Wikimedia Commons

Alt Protein, Electric Cars, and Industry Disruptions

The growth of the plant-based foods industry parallels electric cars. Both started slowly, with innovators mostly remaining on the fringes, until suddenly they didn't.

Rabbit photo by Gary Bendig

How We Should Message Animal-Friendly Products

Effective language and messaging are essential for sustainable brands to succeed in the marketplace. Here are some tips for plant-based and cruelty-free brands.

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How Do Plant-Based Brands Really Compare?

Cultivate Insights collected customer feedback for 15 leading plant-based brands representing a mix of meat and dairy products. Let's look at how they stack up.

Keep up with the latest research on plant-based, clean, and cruelty-free products, with email updates from Cultivate Insights every month or two.

About us

Cultivate Insights was founded by Che Green, a former investment banker and technology research manager who is personally dedicated to helping sustainable brands succeed in the marketplace. Che previously managed all quantitative and qualitative research for Microsoft’s enterprise server group. He also founded Faunalytics, a nonprofit organization that conducts social science research. Cultivate Insights also involves a network of experienced research and marketing professionals who work together to accelerate your potential. 

Che Green, Principal

Let's Talk

You’re in business to do good, and we’re here to help. Contact us with questions or to schedule a free online consultation for up to 30 minutes.