The Latest Alt Protein Predictions
Predictions are like noses — everybody’s got one. But some predictions (and observed trends) carry more weight than others. In the world […]
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Make Sense of a Changing World
Consumers are becoming part-time vegetarians in droves. Billions of dollars, euros, and yuan are being invested in alternative protein companies and other […]
How to Message Animal-Friendly Products
The words we use can make or break a product, a company, or even an industry. Effective language and messaging are essential […]
Who’s Buying Plant-Based Fish and Seafood?
In alternative protein circles, there’s been a lot of talk lately about fish and seafood. While most of the innovation in recent […]
Alt Protein, Electric Cars, and Industry Disruptions
The challenges, opportunities, and growth trajectories for the plant-based food and electric car industries are remarkably similar.
Research 101 for Startups
Breaking news: running a startup is hard work. Long hours spent planning and formulating, working with co-founders and vendors, learning about finances […]
How Do Plant-Based Brands Stack Up?
In this blog, we provide an overview of how plant-based buyers rank these brands when it comes to reputation and key product attributes including taste, price/value, packaging, and availability. How does your favorite plant-based brand stack up?
New Report: Plant-Based Buyers and Their Favorite Brands
Today Cultivate Insights is publishing a new report that details the demographics, purchase behavior, shopping habits, motivations, barriers, and perceptions of 15 leading brands for plant-based consumers and buyers.
Alternative Meats Could Be 60% of the Market by 2040
The plant-based market is worth billions and is growing five times faster than the overall food industry.
What Your Customers Really Think
Getting Maximum Value from Customer Research This blog post is a collaboration between Cultivate Insights and Next Leap Design. It was a […]